So, I was in the local paper here in Atlanta yesterday. Oh did I mention it was the cover of the Living Section…with a color photo? Aside from all of the people who call you to try to sell you something IMMEDIATELY, it’s pretty cool being in the paper. I have been in several magazine and on TV a few times, but this is different. This a mass market that is getting to hear about us and our vision here at Batlground….not the same ole niche of car people that get to see us all of the time. Not that the niche isn’t awesome. Obviously, I am am submerged in the community and love every second of my life and really have the niche to thank for everything. I guess what I mean is that it is nice to feel like I may be able to introduce some of the masses to the niche and maybe one day the niche will be considered big time like NASCAR and all of my dirty racer friends will be rich and famous! Tee Hee. It’s a fantastic dream that I hope comes true one day.
In all honesty, I think the best way to serve the masses is to appeal to women. They run the house these days. They aren’t mousy little housewives that do as told and cook dinner and have babies. They are strong and powerful decision makers who in reality do it all. I think it’s about time everyone realize that…including the women out there. I have been lucky enough to have a less than desirable life turn into an amazing one. I would love nothing more than to pass that on. Maybe the women I am reaching out to didn’t have a rough life, per say. Maybe they had it just fine, but generally got treated like a princess. Either way, some of us want a little something rough and tough in our life other than our men. It makes us feel cool and a little more respected. I am offering it up on a platter.
Anyways, I am really excited to have the opportunity to spread the good word about cars to the women who want to know. I’m not going to sit here and act like a genius when it comes to all of that. The only thing that I have that makes me even a little special is years of experience and a man who is willing to stand side by side with me. I know some women don’t necessarily have the support system I do and I totally get that. That’s why I would like to share mine. I have to admit, Dan was a little worried for me when I started to reach out to women regarding all of this car stuff. Mostly because of the fact that it is rare to see a woman out there doing what I try my best to do — and that makes me “special”. I have worked a lot of years to earn respect and some might say that I am just giving it away for free and trust me…I love being special, but I feel compelled. It could be totally selfish. I am honestly tired of being the only one out there.
Once upon a time, there was a drift event where all of the big name female drifters were (all 3 of them!! Ha Ha)…and I was there, too. I can’t tell you how cool it was to get advice from Verena rather than Dan. She just had a different way of explaining it to me. Somehow she was able to help me understand things that Dan couldn’t. Maybe it’s the way men explain things, maybe it was her demeanor, but whatever it was, it felt real nice to have her and the other girls out there and I will never forget it.
Here is a video from that event. We were totally acting like girls:
Anyhow, red the article. Get all warm and fuzzy and for crying out loud, tell your women — moms, sisters, aunts, nieces, wives, girlfriends — about the things I have coming up. If they have interest in ANY of it, have them email me tracyshayhorn@gmail.com. I am on a mission.
I will list some upcoming events for women below:
August 1st — First Auto Intuition workshop for women
August 15th — First all female drifting event at AMS.
December — Begin using our new Ford Fiesta to teach women how to drive a stick
March — Begin to share our new Ford Fiesta with other women who want to race but don’t have a car
And if you have any other ideas, please feel free to let me know. I am wide open to anything I can help with. I am in the process of trying to get together an all female grip driving day, but booking a venue this late in the season can be tough.
Add our Facebook page to hear about the all female driving events: Drive Like a Woman Events
Access Atlanta link to the article
Way to go girl!